Who are we?
Kreol Group is an umbrella organization encompassing several entrepreneurial ventures, primarily within the realm of consumer goods. We are both brand owners of brands we have created from scratch, as well as officially appointed agents representing existing consumer brands across multiple product categories to service different distribution channels. Our tailored approach and expertise in these channels allow us to cater to a wide range of B2B as well as end-customer needs.
Modern Trade
The Retail Distribution division, focuses on brand marketing and sales distribution of our in-house innerwear brands. With an emphasis on quality and style, our innerwear brands are distributed through hypermarkets, supermarkets, department stores, discounters, and specialty stores across the entire GCC (UAE, KSA, Qatar, Oman, Kuwait, Bahrain). From tailors to uniform shops, we ensure our products are easily accessible to our diverse customer base. We also work with partners to extend our reach into general trade. Additionally, we work with certain brands exclusively supplying them to Lulu Hypermarkets, the biggest retailer in the Middle East.
Travel Retail
Our Travel Retail division specializes in supplying a wide range of products, including confectionery, food, fragrance, and personal care, to duty-free shops around the world. With an unwavering commitment to delivering high-quality merchandise, we ensure that travelers can enjoy a seamless shopping experience wherever they may be. Apart from our distribution entities, we are also retailers in that we operate a joint-venture with Avolta (Dufry), the world’s largest travel retailer. We also offer various services specialized within the channel, including a staffing solutions company.
E-commerce
In a rapidly evolving digital landscape, our E-commerce division plays a crucial role in connecting consumers with our products. We collaborate with leading marketplaces, e-tailers, quick commerce providers and social commerce to ensure efficient distribution and seamless online shopping experiences. With our strategic partnerships and tailored solutions, we bring convenience and accessibility to customers worldwide.
Channel Specialists
With a shared vision of growth and customer satisfaction, the divisions of Kreol Group synergize to create a powerful and dynamic organization with an omnichannel approach. From product development to distribution, we are committed to delivering outstanding consumer goods that enrich the lives of our customers.
Join us on this incredible journey as we continue to redefine excellence within the consumer goods industry. Together, let's shape a brighter future for both the product creators and the customers we serve.