Kreol Travel Retail to distribute Vobro confectionery brand

Kreol Group CEO, Lal Arakulath said: “We are excited to partner with Vobro and bring their exceptional products to new markets.

“This agreement marks a significant step in our efforts to enhance our product offerings and meet the diverse tastes of travellers in the Middle East, Africa, and the Indian subcontinent.”

Kreol Group Executive Director, Kreol Arakulath said: “The distribution agreement will see Vobro’s wide range of confectionery products, including their popular chocolate pralines and jellies, available at various travel retail points across these regions. This collaboration aims to cater to the growing demand for premium confectionery products among travellers.”

Vobro is one of Poland’s leading chocolate confectionery producers with almost 40 years of experience in local and international markets.

Vobro Owner and Founder, Wojciech Wojenkowski said: “Our company was founded in 1986 and has been entirely based in the Polish capital since the beginning. The dedication of our employees dealing with such a demanding market like Middle East & Africa markets resulted in signing the agreement with Kreol Group which is a milestone in our efforts to promote Vobro confectionery to international consumers. The highest quality of our products and cooperation with the best partners on international markets bring mutual benefits and make our business successful.”

Vobro’s customers appreciate not only the flavour but also the attractive packaging. As a result, the confectionery is more and more frequently chosen by international customers.